coming from Kevin Smith related to his upcoming movie, Clerks II. Through his official company site readers are led to a New York Times article in which Smith discusses releasing a podcast containing DVD-style commentary track that viewers can take with them to the theater just as they would replay the DVD with commentary in the home environment. It seems so simple that it could almost be a kind of prank he’s playing – but at the same time, I’m sure lots of people would love this kind of thing.
Michael Boyle's weblog
blork says
It’s a neat trick but it seems pretty silly. Generally, when one listens to the director’s commentary on a DVD it’s on the second (or later) viewing, not the first. Who’s going to shell out $13 at the cinema to go see the movie a second time just so they can listen to a podcast simultaneously.
Oh wait a minute… Oh yeah. Lots of people.