Jeff Veen illustrates

that “Web 2.0″ isn’t just about company or product information and things like that: Gimme my data! It’s not surprising and probably shouldn’t annoy me that the company in question - Polar - doesn’t seem to have much of a clue. At the same time, this is a company with huge annual revenues based on global sales and product leadership - is it too much to expect they’d take that seriously?